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46 most expensive brands in the world

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The 25 Most Valuable Brands in the World

You don’t have to be a genius to figure out what some of the top 46 most expensive brands are on our list, as you probably either, own some of their products or use some of their services.

However, you might be pleasantly surprised to see some other interesting global brands on the list and how much they’re worth!

Anyway, here’s a list of the 25 most valuable brands in the World. Enjoy!

 

The 46 Most Valuable Brands in the World

The list of valuable brands and figures mentioned below have been compiled from various sources around the web, such as Forbes.

These are the 25 most valuable brands in the World.

46. Visa

Brand Value: $26.9 Billion

The next most valuable brand in the world is Visa.

Visa is an American multinational financial services company headquartered in Foster City, California, and employees over 17,000 people worldwide.

Dee Hock founded the company in 1958, and Visa has since grown to produce annual revenue of approximately $20.609 billion!

The company operates across all six continents and mainly facilitates electronic fund transfers through Visa-branded credit cards, debit cards and prepaid cards.

Visa is the worlds second-largest card payment organization, second only to China Union Pay.

45. Budweiser

Brand Value: $27.2 Billion

Budweiser is an American Style Lager that’s produced by Anheuser-Bush.

The company was founded in 1876 by Carl Conrad & Co and has since become one of the largest selling beers in the United States.

Budweiser is available in 80 countries and has had reported annual sales of $12.5 Billion and now has an estimated brand value of $27.2 billion.

44.Marlboro

Brand Value: $28.5 Billion

Coming in at number twenty-two on our list of valuable brands is Marlboro.

Marlboro is an American brand of cigarettes, currently owned by Phillip Moris USA, within the United States and Phillip Morris International outside the United States.

With an estimated brand valuation of approximately $28.5 Billion, Marlboro’s success can be attributed to it being the worlds leading cigarette brand since 1972.

Marlboro currently holds a 40% market share in the United States.

The company was founded in 1924 as a woman’s cigarette brand but switched focus toward men when it launched its’s successful “Marlboro Man” advertising campaign.

43. SAP

Brand Value: $28.7 Billion

SAP is a European multinational software corporation that specialises in producing enterprise software to manage business operations and customer relations.

The company was founded in Weinheim, Germany in 1972, and is now headquartered in Waldorf, Germany.

SAP now operates in over 180 countries and has approximately 425,000 customers.

It employs approximately 96,800 employees and reported annual revenue in 2019 of €27.553 billion.

42. Oracle

Brand Value: $32.2 Billion

Oracle is currently valued at $32.2 billion and is an American multinational computer company.

It’s headquartered in Redwood Shores, California and specialises in selling enterprise software, cloud engineered systems and database software and technology.

Oracle is the second-largest software company in the world, by revenue and market capitalization.

The company was founded in 1977 by Larry Ellison, Bob Miner and Ed Oates, and had annual revenue of $39.5 billion in 2019.

Oracle employees 136,000 people worldwide and is a public listed company.

41. General Electric (GE)

Brand Value: $34.3 Billion

General Electric is an American multinational conglomerate that operates in: aviation, healthcare, power, renewable energy, venture capital, finance and lighting.

The company was founded in 1892 by Thomas Edison, Elihu Thompson, Edwin J. Houston, Charles A. Coffin and J.P. Morgan.

It’s currently headquartered in Boston, Massachusettes and employs over 283,000 people worldwide.

Some of its key products are aircraft engines, electric motors, energy, finance, health care, software and wind turbines.

In 2018, GE reported annual revenue of $121.615 billion.

40. Cisco Systems

Brand Value: $34.5 Billion

Next up, on our list of the most valuable brands in the world, is Cisco Systems.

Headquartered in San Jose, California, Cisco Systems is an American multinational technology company that specialises in developing, manufacturing and selling networking hardware, software and telecommunications equipment, as well as other high technology equipment and services.

Cisco is a public company and its shares are traded on the NASDAQ stock exchange.

The company was founded in 1984 by Leonard Bosack and Sandy Learner and has gone on to generate revenue in the region of $51.90 billion in 2019.

Cisco employees 75,900 people worldwide and Chuck Robbins is the current acting Chairman and CEO.

39. Nike 

Brand Value: $36.8 Billion

Coming in at number 14 on our list is one of the most recognised brands in the world, Nike.

Nike was founded in 1964 by Bill Bowerman and Phillip Knight and has since gone on to become the worlds largest supplier of athletic shoes and apparel.

The American multinational corporation specialises in the design, development, manufacturing and worldwide marketing and sales of footwear, apparel, sports equipment, accessories and services.

The company is headquartered in Beaverton, Oregon, U.S. and had a reported revenue in 2018 of $36.39 billion.

Nike employs approximately 73,100 people worldwide and John Donahue is the current CEO and Chairman.

38. Intel

Brand Value: $38.8 Billion

Intel is an American multinational technology company and the worlds largest semiconductor chip manufacturer, based on revenue.

The company was founded in 1968 by Gordon Moore and Robert Noyce and is headquartered in Santa Clara, California.

The current CEO is Robert H. Swan and the company had reported revenue of $71.9 billion in 2019.

Some of Intel’s products include Central Processing Units (CPU’s), Microprocessors, Modems, Mobile Phones and SSD’s.

Intel employees 110,200 people around the world and is currently valued at $38.8 Billion.

 

37. Louis Vuitton

Brand Value: $39.3 Billion

The first and only designer luxury clothing brand on our list, Louis Vuitton also holds the title of the worlds most valuable “luxury” brand.

Louis Vuitton is a French fashion house and luxury retail company, founded in 1854 by Louis Vuitton.

The company’s products include leather goods, shoes, jewellery, watches, sunglasses, accessories and books, which are all sold through their own standalone stores, lease deals with major department stores and e-commerce.

Louis Vuitton is headquartered in Paris, France and is headed up by CEO, Michael Burke.

36. McDonald’s

Brand Value: $43.8 Billion

Kicking off the top ten most valuable brands is probably one of the most recognisable brands in the world, McDonald’s.

The American fast-food company was founded in 1940 by Richard and Maurice McDonald as a restaurant that operated in San Bernardino, California.

In 1995 Ray Kroc joined the McDonald’s franchise agent and bought the company from the McDonald brothers in the same year.

To date, McDonald’s is now the worlds largest restaurant chain by revenue, has approximately 37,855 outlets worldwide and employs roughly 210,000 people!

35. Mitsubishi Group

34. Coca-Cola

Brand Value: $59.2 Billion

The Coca-Cola Company is an American multinational corporation that specialises in making, selling and marketing nonalcoholic beverage concentrates and syrups.

Coca-Cola, as it’s more commonly known, is headquartered in Atlanta, Georgia and was founded by Asa Griggs Candler in 1892 after acquiring the formula for Coca-Cola from its inventor, John Stith Pemberton, an American biochemist and American Civil War veteran.

Today, the company employs approximately 62,600 people worldwide and is a publicly listed company, with a reported 2018 annual revenue of $31.85 billion.

The Coca-Cola Company is the seventh most valuable brand in the world.

33. PetroChina

32. Moutai

31. Deutsche Telekom

30. BMW

Brand Value: $29.8 Billion

The title of the twentieth most valuable brand in the world goes to BMW.

Bavarian Motor Works, or as it’s more commonly referred to, BMW, is a German multinational automobile company, producing automobiles and motorcycles.

BMW was founded in 1916, originally as an aircraft engine manufacturer, and has since gone on to have great success in the automotive industry, employing over 134,682 people worldwide.

The company had an annual revenue of €97.48 billion in 2018 and is headquartered in Munich, Germany.

29. Wells Fargo

28. Starbucks

27. Tencent QQ

26. YouTube

25. Volkswagen

24. Saudi Aramco

23. Shell

22. China Mobile

21. The Home Depot

20. Bank of China

19. WeChat

18. Agricultural Bank of China

17. Disney

Brand Value: $52.5 Billion

The next most valuable brand in the world is Disney.

Valued at just over $52 billion, it’s easy to see how a company/brand can reach those heights as it’s involved in films, television, publishing, video games, amusement parks, broadcasting, radio and many other sectors.

Walt Disney is headquartered at the Walt Disney Studios Complex in Burbank, California.

The company was originally founded in 1923 by brothers, Walt and Roy O. Disney.

Currently, Disney employes over 223,000 people worldwide and went public in 1991.

16. State Grid

15. Toyota

Brand Value: $44.6 Billion

The Toyota Motor Corporation is a Japanese multinational automotive manufacturer.

The company is headquartered in Toyota, Aichi, Japan and was founded in 1937 by Kiichiro Toyoda.

Toyota is the second-largest automotive manufacturer in the world, behind Volkswagen, based on unit sales and employs over 364,455 people around the world.

The automotive giant is a public company and is listed on the London, New York and Tokyo Stock Exchanges.

14. AT&T

Brand Value: $41.3 Billion

AT&T is the eleventh most valuable brand in the world and is the worlds largest telecommunications company.

The multinational conglomerate was founded in 1983 and is headquartered in Dallas, Texas.

The company employs approximately 251,840 people worldwide and operates in the following segments: Business Solutions, Consumer Mobility, Entertainment Group and International.

In 2019 the company had reported annual revenue of $181.756 billion.

13. China Construction Bank

12. Verizon

Brand Value: $31.7 Billion

Verizon Communications Inc is an American multinational telecommunications company.

The company was founded in 1983 and is currently headquartered in New York City, New York.

It employs somewhere in the region of 144,500 people worldwide and reported annual revenue in 2018 of $130.86 billion.

The current acting Chairman & CEO is Hans Vestberg and the company is the nineteenth most valuable brand in the world.

11. Mercedes-Benz

Brand Value: $33.2 Billion

Mercedes-Benz is a German global automotive company and a division of Daimler AG.

The company is headquartered in Stuttgart, Baden Württenberg and was founded in 1926 by Karl Benz and Gottlieb Daimler.

Since its founding, Mercedes-Benz has become the largest seller of premium vehicles in the world, and created a world-renowned slogan: “The Best or Nothing”.

In 2018, Mercedes sold approximately 2.2 million passenger cars worldwide and employees, 167,921 people, worldwide.

 

10. Huawei

9. Ping An

8. Walmart

Brand Value: $26.3 Billion

Kicking off our list of the most valuable brands in the world is one of the most well-known hypermarkets, Walmart.

With an estimated brand value of just over twenty-six billion, Walmart has managed to establish itself amongst the biggest brands in the world.

Walmart operates a chain of hypermarkets, discount department stores and grocery stores, and is currently headquartered in Bentonville, Arkansas.

Sam Walton founded the company in 1962, and as of today, Walmart has over 11,503 stores worldwide and approximately 2.2 million employees, which makes it the worlds largest employer!

Walmarts annual revenue in 2019 was approximately $523.964 billion.

7. Facebook

Brand Value: $88.9 Billion

It’s incredible to think that in just 16 years, Facebook has managed to become the sixth most valuable brand in the world, beating out some of the oldest and more established global brands.

However, this is the case as it’s currently valued at around $89 billion and was founded in February 2004 in Cambridge, Massachusets.

Facebook is an American social media and technology company which was set-up by Mark Zuckerberg, Eduardo Saverin, Andrew McCollum, Dustin Moskovitz and Chris Hughes.

It’s considered one of the big five technology companies, alongside Microsoft, Amazon, Apple and Google.

Facebook employes approximately 44,942 people around the world and had a reported 2019 revenue of around $70.697 billion.

Some of Facebook’s other services it built or acquired include Instagram, Messenger, WhatsApp and Oculus.

6. ICBC

Brand Value: Details coming soon

5. Samsung

Brand Value: $94 Billion

Coming in at number five on our list of the most valuable brands in the world is South Korean technology behemoth, Samsung.

Samsung is a private company that was founded in 1938 by Lee Byung-Chul and is now headquartered in Samsung Town, Seoul, South Korea.

The company is the largest South Korean Conglomerate and sells all sorts of products, including consumer electronics, electronic components, chemicals, telecommunications equipment, solid-state drives, apparel and home appliances.

Samsung employees approximately 320,671 people worldwide and reported revenue in 2018 of $208.5 billion.

4. Microsoft

Brand Value: $125.3 Billion

The next brand should need no introduction at all, as it’s responsible for the operating system that’s installed on the majority of the world’s computers: Windows!

The Microsoft Corporation is an American multinational technology company that’s headquartered in Redmond, Washington.

The company was founded in 1975 by Bill Gates and Paul Allen and has since grown to become the worlds largest software maker, by revenue, and the fourth most valuable brand in the world.

Microsoft employs approximately 148,465 people worldwide and reported revenue in 2019 of $125.8 billion.

3. Apple

Brand Value: $205.5 Billion

Coming in at number one, and taking the title of the most valuable brand in the world, is technology giant, Apple.

Apple is an American multinational technology company, founded in April 1976 by Steve Jobs, Steve Wozniak and Ronald Wayne.

It specialises in selling consumer electronics, online services and computer software.

Some of its most well-known products include the iPod, iPhone, iPad, Apple Watch and the Mac personal computer.

Apple employs over 137,000 employees around the world and reported $260.174 billion in revenue in 2019.

Apple is the most valuable brand in the world!

2. Google

Brand Value: $167.7 Billion

If you’re reading this article, then the chances are you used this brand to find it!

Google is an American multinational technology company which specialises in Internet-related products and services.

It was founded in 1998 by Larry Page and Sergey Brin and is currently headquartered in Mountview, California.

Some of its services and products include a Google search engine, online advertising technologies, software products, hardware products and cloud computing services.

It’s considered one of the big five technology companies and currently employs around 114,096 people worldwide!

1. Amazon

Brand Value: $97 Billion

If you’ve ever ordered anything online, then chances are, it’s coming from Amazon!

Amazon.com Inc is an American multinational technology company based in Seattle that specialises in e-commerce, cloud computing, artificial intelligence and digital streaming.

Considered one of the big five, Amazon has managed to achieve great success in such a short space of time, considering it’s only been around since 1994.

Amazon was founded by Jeff Bezos and had a reported revenue in 2019 of $280.522 billion.

Summary

So there you have it! We hope you enjoyed our list of the 25 most valuable brands in the world.

When you ask yourself the question, “what are the most valuable brands in the world”, I’m pretty sure all of the top five on our list popped into your head, right?!

Well, that’s because they’ve done their job really well, and in turn, earned themselves a place as one of the worlds most valuable brands!

Here’s a quick recap of the 25 most valuable brands in the world.

  1. Apple – $205.5 Billion
  2. Google – $167 Billion
  3. Microsoft – $125.3 Billion
  4. Amazon – $221 Billion
  5. Samsung – $94 Billion
  6. Facebook – $88.9 Billion
  7. Coca-Cola – $59.2 Billion
  8. Disney – $52.5 Billion
  9. Toyota – $44.6 Billion
  10. McDonalds – $43.8 Billion
  11. AT&T – $41.3 Billion
  12. Louis Vuitton – $39.3 Billion
  13. Intel – $38.8 Billion
  14. Nike – $36.8 Billion
  15. Cisco Systems – $34.5 Billion
  16. GE – $34.3 Billion
  17. Mercedes-Benz – $33.2 Billion
  18. Oracle – $32.2 Billion
  19. IBM – $31.5 Billion
  20. BMW – $29.8 Billion
  21. SAP – $28.7 Billion
  22. Marlboro – $28.5 Billion
  23. Budweiser – $27.2 Billion
  24. Visa – $26.9 Billion
  25. Walmart – $26.3 Billion

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